Dec 10 at 17:11
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(This story was published by The Wall Street Journal Online's MoneyBeat
blog at http://blogs.wsj.com/moneybeat/)
By Paul Vigna
Stocks splits may be mostly dead, but mostly dead is partially alive.
MasterCard announced a 10-for-1 stock split after the closing bell on
Tuesday, as well as a dividend boost and a $3.5 billion buyback program.
Shares were up modestly in late trading on the news.
It's not hard to see why the company wanted to split the shares: At
Tuesday's closing price of $778.88, shares were getting into that heady range
in which few companies tread. The stock, in fact, has been on a nearly vertical
ascent since its 2006 IPO, and is up roughly 60% this year alone.

